Lavan Chelsea recently welcomed Hung Vanngo Beauty for an immersive celebration of the brand’s newest complexion launch, Red Carpet Skin Luminous Longwear Serum Foundation.
Known for creating some of Hollywood’s most memorable beauty looks, celebrity makeup artist Hung Vanngo has built a brand rooted in professional artistry, modern glamour, and products designed to enhance rather than conceal. For this special evening, that vision came to life throughout Lavan Chelsea.
A Beauty Launch Inspired by the Red Carpet
The event brought together members of the beauty community, including makeup artists, creators, founders, and industry professionals, for an evening centered around artistry, connection, and glowing skin.
Lavan Chelsea was transformed into a bold branded environment that reflected the visual identity of Hung Vanngo Beauty. Dramatic red tones, illuminated product displays, and large-scale branded visuals created an atmosphere that felt polished, cinematic, and completely aligned with the launch.
The open layout allowed guests to move naturally between product discovery, photo moments, beauty-focused activations, and conversation. Rather than simply displaying the collection, the event created an opportunity for guests to experience the world of the brand firsthand.
Bringing the Brand to Life Through Projection
Lavan Chelsea’s built-in 270-degree projection mapping helped extend the campaign visuals throughout the venue, surrounding guests in Hung Vanngo Beauty’s signature aesthetic.
For beauty and cosmetics events, projection offers brands the flexibility to transform an entire room without relying on excessive physical décor. Campaign imagery, logos, product visuals, and custom content can become part of the architecture, creating a cohesive environment from every angle.
At the Hung Vanngo Beauty event, the technology helped turn the venue into a fully branded red-carpet experience while keeping the focus on the products and the people celebrating them.
A Flexible Setting for Beauty Events in NYC
Located in the heart of Manhattan’s Chelsea neighborhood, Lavan Chelsea provides 5,000 square feet of open event space, 20-foot ceilings, built-in lighting and sound, and permanent projection capabilities. The flexible floor plan can accommodate everything from intimate press previews and influencer dinners to large product launches and experiential activations.
For Hung Vanngo Beauty, the space offered a clean canvas that could be transformed into something bold, elevated, and unmistakably connected to the brand.
The result was a memorable evening that celebrated a major moment for Hung Vanngo Beauty while demonstrating how thoughtful design, immersive technology, and a versatile venue can bring a beauty campaign to life.
Host Your Next Beauty Launch at Lavan Chelsea
From cosmetics and skincare launches to press events, influencer experiences, and branded pop-ups, Lavan Chelsea offers brands the flexibility and technology to create an environment that feels entirely their own.
Located at 541 West 25th Street, the venue is minutes from Hudson Yards and surrounded by the galleries, creative studios, and energy that define Chelsea.
Interested in hosting your next beauty or product launch at Lavan Chelsea? Contact our team to schedule a tour and begin creating your event.